4.19.2019 | DIGS.NET 57
(CLOCKWISE FROM LEFT) HITS OF VIBRANT RED ARE USED
JUDICIOUSLY THROUGHOUT THE WORK-SCAPE; THE SPACE
IS OPEN AND VERTICALLY STACKED; NATURAL LIGHT
WARMS COMMUNAL SPACES WITHIN THE BUILDING, WHICH
FOSTERS CAMARADERIE BETWEEN CREATIVES.
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t's an interesting question, what an international, award-winning
architecture, design and planning firm might create if designing
a space for itself. For Gensler, the answer is this model of future-
design in DTLA.
Even by the standards of Gensler, a giant with 48 locations throughout
the globe, this project stands as an achievement, "the first vertical urban
creative campus in the Downtown area," touts the company. e South
Figueroa St., LEED Platinum, block-long site—once headquarters of a
bank from 1972—consists of a "three-level atrium building connected
via a custom-designed bridge to an adjacent tower." Bigger picture is
Gensler's goal to manifest a 45,000-square-foot physical expression of
what it might create for other creative business, while also serving as a
laboratory for the company's interdisciplinary team, one conceptualized
as holistic with flexible, vertically stacked workspaces and a model shop,
along with lifestyle-inspired areas that make an architect, designer or
planner want to stay put—wellness rooms, an outdoor meeting patio,
and a family room with coffee bar, among them. e streamlined and
well-spaced work-scape is also strikingly vibrant, with judicious hits of
red throughout. Its unexpected orientation and aesthetically electric vibe
give Gensler exactly what it wants to gain in the creative space—an edge.
gensler.com
location
Downtown L.A.
Firm
Gensler
gensler.com
