SOUTH BAY DIGS | Digital Edition Online

September 4, 2020

DIGS is the premiere luxury real estate lifestyle magazine serving the most affluent neighborhoods in the South Bay and Westside of Los Angeles, California.

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54 DIGS.NET | 9.4.2020 P R O F I L E | D E D O N T he true beauty of DEDON—aside from its artisan, raw- materials aesthetic—is how the global producer's handcrafted outdoor furnishings and accessories are so perfectly at home nearly everywhere. In the surf town of Sayulita, Mexico, for example, DEDON deployed a dash of its decor to show how some relaxing lounge seating, a few fashionable planters and a contemporary floor lamp or two can chic up a rustic beach abode or colonial-style casa with ease. For DEDON, design is about the journey and the destination. Since its founding in 1990, the global-inspired DEDON has infused its designs—from hanging nest-like lounges to complementary accessories—with a rich cultural spirit and au courant applications of its original hand-woven fiber, a material resistant to the elements, such as the sun, surf and sea breeze that characterize Mexico's scenic Pacific Coast. Here, the ever-trending Sayulita supports a vibrant scene that bathes in outdoor exuberance, stylish boho insouciance and authentically artisan vibes. The qualities of Sayulita make the once quaint fishing village a dream detour for DEDON, which for the last 20 years has based its manufacturing operations in the Philippine Island of Cebu, producing collections from world-class designers that are based on form, shape and material with a clear architectural edge. The brand's shot-in-Sayulita items are an apt example— outdoor ornaments imbued with the elegant nonchalance of the locale. Of these, the modern BELLMONDE lounge chair, designed by Henrik Pederson, features a trim silhouette and multicolored fiber weave; the MBRACE Wing chair is a lounger with a triaxial open-weave seat by Sebastian Herkner; and DALA seating, designed by Stephen Burks, is made with an ecological fiber and powder-coated frame. Each design is particularly luminous when paired with the modish LOON Floor Lamp, another handsome Herkner design. Together the menagerie makes for the ultimate al fresco composition. dedon.de (FROM LEFT) BELLMONDE COLLECTION LOUNGE CHAIR; MBRACE COLLECTION LOUNGE CHAIR; DALA COLLECTION ACCESSORIES, INCLUDING SEATING AND A PLANTER, WITH THE LOON COLLECTION FLOOR LAMP. A R C H I T E C T U R E + D E S I G N The global-inspired DEDON has infused its designs— from hanging nest-like lounges to complementary accessories—with a rich cultural spirit and au courant applications of its original hand-woven fiber. PHOTOGRAPHS: COURTESY OF DEDON

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