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24 DIGS.NET | 4.8.2022 APRIL 8, 2022 | ISSUE 274 TO OUR READERS South Bay DIGS welcomes your feedback and encourages reader response to our editorial features. Please send your letters to the Publisher at 722 1st Street, Unit D, Hermosa Beach, California, 90254 or via email to WDOW@southbaydigs.com. Please include your name and contact information. Letters may be published and we reserve the right to edit. ADVERTISING For inquiries, please contact Publisher Warren Dow at 310.373.0142. EDITORIAL For editorial inquiries, please email Editorial@SouthBayDIGS.com On The Cover FIND YOUR PL ACE APRIL 8, 2022 DIGS.NET I N S I D E L I V I N G W I T H A R T A N D N AT U R E | R A D I C A L T R A N S PA R E N C Y P R E S E N T E D B Y TERR ANEA REAL ESTATE FEATURE ON PAGE X X A sunny Villa is graced with Pacific Ocean views—and the exalted lifestyle perks of an award-winning resort Life On the Coast, Terranea Style PRESENTED BY TERRANEA REAL ESTATE (LDD LONG POINT MANAGEMENT, INC.) LIST PRICE $1,795,000 FEATURED ON PAGE 60 722 1st Street, Unit D, Hermosa Beach, California, 90254 Office: 310.373.0142 South Bay Digs Magazine is published every other Friday by m3 Media, LLC. Reproduction in any form or by any means is strictly prohibited without the prior written consent from m3 Media LLC. The Publisher and advertisers are not responsible or liable for misinformation, misprints, or typographical errors. All advertised properties are subject to prior sale or withdrawal without notice. Real estate advertised in this publication is subject to the Federal Fair Housing Act. M3 Media will not knowingly accept any advertising for real estate which is in violation of the law. All persons are hereby informed that all dwellings advertised are available on an equal opportunity basis. Any and all submissions to this publication become the property of m3 Media, LLC and may be used in any media. CREATIVE SERVICES & AD DESIGN/ORIGINAL ARTWORK PROVIDED EXCLUSIVELY BY SOUTH BAY DIGS. © 2022 Micro Market Media, LLC. All rights reserved. Founder & CEO / Publisher President & COO Chief Growth Officer Digital Media Director Video Editor Senior Graphic Designer Senior Graphic Designer Contributing Writers Senior Staff Photographer Warren J. Dow Bud Moore Kyle Coats Kieron McKay Matt Polizzi Jim Alba Rufus Agbede Jenn Thornton Constance Dunn Karine Monié Joclene Davey Abigail Stone Paul Jonason CO N N E C T W I T H U S Listen & subscribe on iTunes, digs.net or your favorite podcast provider. The Titans of Real Estate INFLUENCERS PODCAST .net S O U T H B A Y History Tidbits DRE#: 01368971 Maureen Megowan 310.541.6416 mdmegowan@gmail.com PALOS VERDES ESTATES, THE MASTER PLANNED COMMUNITY The Master Plan for the Palos Verdes Project had been originally drafted by Charles Cheney of the architectural firm Omsted Brothers. Cheney arrived on the scene about 1921, brought in by the then-developer of the Palos Verdes Project Edward G. Lewis, with whom he developed Atascadero in 1913. Mr. Lewis had also developed the master planned community of University City, Missouri. Cheney was a leader in city planning, He was director of the National Conference on City Planning, and had experience in many other California cities. The father of the Olmsted Brothers designed Central Park in New York. The Olmsted Brothers also designed the street layout of the city of Torrance. Planning for the Project included all aspects including the street system, zoning, lot sizes, and planned landscaping. Frederick Law Olmsted, Jr., in a 1923 report, explained landscape design for the northern entrance to Palos Verdes Estates: "I advise against a large plaza or any other marked demonstration at the property line where it would be liable to be spoiled by developments in contact with it outside the property. I think the most effective treatment at the entrance will be to plunge directly into the wood of Eucalyptus through an opening as narrow as would be practicable and dignified (since the flanking masses are not tall enough to be impressive if the opening is very wide) and after passing through this sylvan gateway for a considerable distance then widen out into an impressive demonstration where the view of the valley and hills and sea can burst upon one." After Frank Vanderlip re-took control of the project from E.G. Lewis in early 1923, he continued to direct Mr. Cheney in planning the Palos Verdes Project. The original master plan envisioned three major business centers in Malaga Cove, Valmonte, and Lunada Bay, with minor business centers in Margate, Miraleste, and Montemalaga, however only those in Malaga Cove, Lunada Bay, and Miraleste were constructed. In addition to the early planned districts of Valmonte, Malaga Cove, Margate, Lunada Bay and Miraleste, there were several other planned districts, now part of Rancho Palos Verdes, called "Telarana" (near the Point Vicente lighthouse), "Taravel" (near Long Point), "Cabbrillo" (near Portuguese Bend) and "Altamira" (near the Peninsula Center shopping center). The original master plan was one of the best examples of urban planning of its day, and included architectural restrictions to maintain the Mediterranean design of the Project. These deed restrictions, now enforced by the Palos Verdes Art Jury, are still in effect in Palos Verdes Estates and the Miraleste area of Rancho Palos Verdes. The above is an excerpt from my book "Historic Tales of Palos Verdes and the South Bay". For more info see http://www.southbayhistory.com.