SOUTH BAY DIGS | Digital Edition Online

December 15, 2017

DIGS is the premiere luxury real estate lifestyle magazine serving the most affluent neighborhoods in the South Bay and Westside of Los Angeles, California.

Issue link: https://www.southbaydiggs.com/i/915435

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54 DIGS.NET | 12.15.2017 Houses DON'T sell themselves…Here's why They do not value themselves at the correct level to achieve maximum interest resulting in optimum sale price and in many cases establishing the highest comparable sale on record. They do not know how to prepare themselves to appeal for most of the public in the current trends. They do not photograph themselves nor create cutting edge videos to attract maximum viewings. They do not have a voice to communicate every aspect of themselves, their value, their location, their community, their options and the ability to compare themselves against other homes. They do not write a description that will give potential buyers the encouragement to engage a viewing. They do not promote themselves in the places they will be seen the most. They do not overcome people's objections resulting in more viewings. They do not continuously analyze and review the marketing and make changes where needed to avoid stagnation. They do not arrange viewings in a way to create a sense of competition and urgency. They do not follow up viewings addressing people's possible concerns and starting a negotiation. They do not negotiate the best price for themselves. They do not progress the sale solving the inevitable problems along the way. An Experienced, Committed, Expert Real Estate Agent DOES. For the Highest Level of Representation Call 310.877.6488

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